Wednesday, February 29, 2012

Typographic Heirarchy Exercise 1

These exercises were for my poster announcing a lecture by Neville Brody at KCAI. I was tasked with creating 30 exercises each expressing different typographic values. Here is a selection from the work.

How To: Process

Here's a preview of what to expect from our latest Viscom project. It's a completely different direction from what we had, but I think the clean cut look is working great. Prepare your minds.

Monday, February 27, 2012

Neville Brody Research Part 2

“Digital design is like painting, except the paint never dries. It is like a clay sculpture that is always being twisted into new shapes without ever being fired.” 

“Often people forget, that how clever you are with the latest technology is not the point. The equivalent would be like someone coming up to you and saying ‘Have you seen this book? It’s printed on great paper!

One thing that I have come to admire alot is Neville Brody's FF Gothic One One. The actual family that it is in is huge but I can't find this font. Still, I admire it. I think what really attracts me is the subdivision in each letterform. It really looks like it has potential in a large point size and in some form of header.. More to come-
Neville Brody's Gothic One One
Preview Image

12 pt
Preview Image

10 pt
Preview Image

How to Layout Sketches

After working in a hand-drawn and photographic space it seems as though the most concise way to illustrate Zac and my how to is by using precise lines made in a vector form. 

This style is meant to be more neutral, applying to a wider audience and capturing more of a empirical side of the creation of caffeinated drinks.

Applied Theory Layouts

The layouts I have designed are the first iteration of my Visual Rhetoric section of my applied theory class. 
Some things I have noted for the future are that
- I need to rescan the work instead of photography (the books didn't photograph well.)
- I need to have a clearer page numbering system


Sunday, February 26, 2012

Neville Brody Research - Images

Kama Wine bottle packaging

This wine packaging was designed as a gift. The work is based off of hindu culture and more specifically the god Saraswati.  Saraswati exhibits characteristics synonymous with love (such as compassion and kindness.) These connotations combined with the color scheme is meant to convey romantic notions.

The expressive type found in the band and also on the sides of the label are references to Hindu architecture's most iconic figures- it's pillars. 

Flat Label

Study Work


Nods to everyone I critiqued with.

P.S. If you like this give it a thumbs up on Behance.

Applied Theory Thumbnails

Identity development iterations

Something that I think I've been missing out on is an identity that I can use.

I have always liked the initiative that my initials have embedded in them (I do) and capitalizing on that is something that I have sought out in my blog and in personal work.

Here are some iterations of the monogram I'm developing-

First round of development

Critiqued marks

Also there seems to be something I enjoy about the pattern I employed on the blog. It has a neutralizing feel to it although it also can be employed in visually interesting ways. At the moment I can't really say how much of a role it'll play but it seems iconic and timeless.

Saturday, February 25, 2012

123s and the Murs poster

For the coming show at the Firebird in STL. This poster was designed to be 18x24 and was an interpretation of the blending of the instruments that the 123s feature in their songs. What really inspired me for this poster was the work of Josef Müller-Brockmann. More to come-

Study work

The Weekend in Photography