Saturday, August 31, 2013

MX: Collaboration's Biggest Fan response

The core of this reading boils down to essentially being a nice and humble person. I think that with the majority of group communications knowing when to debate, clearly laying out goals, maintaining communication though out the process all allow for good artifacts to be produced.

At this point in time, I would like to think that this reading is an exercise in common sense, a reminder that being nice and providing structured feedback creates awesome work. Along these reminders the additional suggestion of virtual collaboration through messaging systems (I think the standard here is Facebook.) allows for quick critiques and flow of ideas among platforms.

One of the things that was mentioned that I know that I'll need to work on the most is not trying to take credit for specific things in a collaboration. This reminder is sometimes made null and void in the interviewing/presentation world when taking collaborative work in for a portfolio review and I'm interested in how the ownership of work will shift in

MX: Community Psychology Highlights

There are four aspects to create a sense of community, they are:

1 Membership

The first aspect of Sense of Community is membership in that community. Reviewing relevant literature on particular dimensions of membership, McMillan & Chavis identified five attributes:

    a. Boundaries
    b. Emotional safety
    c. A sense of belonging and identification
    d. Personal investment
    e. A common symbol system

2 Influence
People who acknowledge that others' needs, values, and opinions matter to them are often the most influential group members, while those who always push to influence, try to dominate others, and ignore the wishes and opinions of others are often the least powerful members (p. 11).

3 Integration and Fulfillment of Needs
Members of groups are seen as being rewarded in various ways for their participation, which Rappaport (1977) calls person-environment fit. Cited research indicates that this would include the status of being a member, as well as the benefits that might acrue from the competence of other members. "

4 Shared Emotional Connection
This aspect can be exhibited in the following ways
    a. Contact hypothesis. Greater personal interaction increases the likelihood that people will become close.
    b. Quality of interaction.
    c. Closure to events. Ambiguous interaction and unresolved tasks inhibit group cohesiveness.
    d. Shared valent event hypothesis. Increased importance of a shared event (i.e., a crises) facilitates a group bond.
    e. Investment. Beyond boundary maintenance and cognitive dissonance, the community becomes more important to someone who has given more time and energy to it.
    f. Effect of honor and humiliation on community members. Someone who has been rewarded in front of a community feels more attracted to that community, and if humiliated feels less attraction.
    g. Spiritual bond. The authors admit that this quality is difficult to describe, but maintain that it is "present to some degree in all communities" (p. 14), and give the example of the concept of "soul" in the formation of a national black community in the U.S.

The key to the experience: The Formula
Formula 1: Shared emotional connection = contact + high-quality interaction
Formula 2: High-quality interaction = (events with successful closure - ambiguity) x (event valence x sharedness of the event) + amount of honor given to members - amount of humiliation.

Thursday, August 29, 2013

DS: Screenland KC

The Screenland in the crossroads always captured a very unique idea that was conducive to nerdy-type-folk like me: add videogames to a bar setting. These weren't just any videogames, mind you. The treasure chest of the theater held retro machines such as Pac Man, Donkey Kong, and Asteroids among others.

Among the assets that I think need to be reworked in my new environment of Screenland are it's logo. In my proposed business model Screenland would steer away from focusing only on the film aspect of the business and move to the more central focus of the screen as mentioned in the name. The mix between games, drinks, and film has worked well in other scenarios such as the Silver Ballroom.

Therefore, all of the 50's referential material in the typography of the logo and the colors associated with it need to be discarded.

An off-the-cuff review of the original Screenland Crossroads location versus the proposed move.

The two biggest competitors for Screenland have to be the hubs of Westport (to the south) and the Power and Light District, less than 10 blocks away. Since Screenland is a Niche product with it's nerd-alignment most sports bars shouldn't effect the crowd too much.

Here's some background on the closing and new location info presented by the Pitch

The one largest competitor for the area in terms of film is without a doubt the Maintstreet theater (Alamo Drafthouse.)

One of the methods that counteracts this business is the screenings of non-current and cult classic movies such as Amelie, Rocky Horror Picture Show, among others.

I think one of the additional affordances would be to produce promotional posters for Screenland so that they weren't "borrowing" from artists on their Facebook page..

Here's the crowdsourced "cool stuff" that is in the screenland, notice all of the arcade machines.

What makes Screenland Different from  AMC/Alamo? 
1. Atmosphere: A smaller theater with emphasis on the trinity of games, film, and drink.
2. Film Selection: reruns in the "Cheap Shots Roasters" series allow for variety of screening

What do you do for your customers?
1. Provide entertainment and a gathering place for small communities

(Not what you produce, what need in their lives do you fulfill?)

Why does it matter?
1. Provides off-color choices
2. Provides a nerd enviroment
3. Provides a greater sense of community

What do you do differently from all your competitors?
1. Selection while still showing selective current titles.

Can you prove this?
1. See posters above of "Cheap Shots"
2. Screenings in collaboration with the symphony

What adjectives would your best client use to describe you?
1. Alternative
2. Independent
3. Small

How would a stranger off the street describe your work environment?
Small, niche, clean

What “Me Too’s” must you avoid?
Alamo Drafthouse also does some classic film screening, not so much from the 80's

Tivoli Niche screenings

Define your culture in one word:

Define your work in one sentence:

Press on Screenland

Competitive Research

The next "movie riff" in Kansas City is part of the Screenland Slam's series. "I Know Who Killed Me" will be mocked at The Screenland Crown Center (2450 Grand, third floor) at 9 p.m. Saturday, October 6. Tickets are $10 in advance, $12 at the door.

Tivoli Cinemas in Westport

Essence (in one word or sentence)


Mat Kirkland visited Screenland after getting a recommendation from a friend who lives in town. He wanted to go to a place where he could have an entertainment experience with his buddies, throw back a couple of beer, and beat his old highscore at pacman.

(real mat's Foursquare page for ref.)

Tony Derousse visited Screenland with his wife and kids for a screening of one of his favorite 80's movies. He didn't find booster seats for his 3 year old and was a bit dissapointed with the experience.

Dana Mansfield and her Husband go to Screenland for their more "nerdy" selections. They like to go to places that are involved more closely with their subculture and cater to their habits.

Ticket Prices (for evening adult showings, price Highest to lowest)


Rating by Theatre (provided by Foursquare, out of 10)


*Each theatre was given the highest rating available for that chain in the area.

MX: Tech Find and Share

Paradigm shift in sensory expectation & control.

Educational uses— could allow for "rewinding" of information allowing the student to record data that he or she missed / help students who need to focus only hear needed noise (for example, the teacher's voice.)

Interactive, 3D screens would allow for in-depth dissection of maps, graphs, and charts for a more immersive learning enviroment in the classroom or at home.

Wednesday, August 28, 2013

VA: Readings for Team 2 & Bancroft School video reactions

Main Points From The readings

Adbuster Interview:

"True cost" simply means that before designers begin work on a new product, they consider the
ecological and psychological consequences of what they do. In other words, they plan to minimize the
damage before they maximize the cool.

So before you start work, you do the math. You decide how much per hour that aggravation and
pollution costs society (for the sake of example, say one cent per hour). You multiply that by the
3,000-hour lifespan of this tool. The result is a rough estimate of the ecological and psychological
cost of your leaf blower over its lifetime: thirty dollars.

Bio-mimicry is mimicking nature. I think it's one of the key aspects of future product design.
It's already popular in architecture and some other professions. In design, bio-mimicry would involve
looking at how nature does the same job as the product you are designing.

Design of Dissent:

"the Archduke, who resided in Milan andgoverned in the name of his cousin the [Holy Roman] Emperor, had conceived the lucrative notion of speculating in wheat. Consequently, no peasant could sell his crop until His Highness's granaries were full.

Snatching up the list of ices stamped on a sheet of coarse yellow paper, he drew on the back a Frencsoldier thrusting his bayonet into the obese Archduke's belly: instead of blood out poured an incredible quantity of grain. The idea of caricature or cartoon was unknown in this nation of wary despotism. The sketch Gras had left on the table of the Gaffe dei Servi seemed a miracle from Heaven; it was printeovernight, and twenty thousand copies were sold the next day.

Glaser: Generally, people respond to powerful

imagery and words that contain an appeal to justice.

Resistance is sending up a signal flare in the darkness. A scrap of torn menu has been left on a cafe table, left behind for others to find, others who know what the artist knows- that a violent, unjust, criminal order is overdue for abolishment.

Heller: Dissent does have this positive implication as
protest against injustice. But what is good dissent and
what is bad dissent?

Monday, August 26, 2013

VA: Manheim Park Research

Team "The Tyrannosaurs—2s"
  • Edwing Mendez
  • Ian O'Saben
  • Allyson Peck

The area—

In response to the American Recovery and Reinvestment Act’s goals to create jobs, improve human health and increase energy efficiency of homes and businesses, Congressman Emanuel Cleaver, II has advanced an idea that will leverage stimulus investments in a way that maximizes sustainability. The idea has evolved into an initiative to concentrate $200M of recovery money in a 150 block area referred to as the Green Impact Zone of Missouri or GIZMO."

Word Cloud of the community discussion for GIZMO.

KANSAS CITY, MO (February 13, 2012) – Today, Dalmark Development Group, Make It Right and BNIM proudly announce that the Bancroft School Development has received a Social Economic Environmental Design (SEED) Competition Design Award. The Awards honor extraordinary design projects that are committed to high quality public interest design.


Make It Right is leading an ambitious new project in a transitional urban community in the heart of Kansas City. Our work in Kansas City’s Manheim Park neighborhood will showcase innovative and sustainable community redevelopment strategies and cutting-edge design while providing affordable housing for 150 residents. See our work in progress here.
After a year of discussions with residents and community leaders in the blighted neighborhood, Make It Right committed to redevelop the site of the former Bancroft Elementary School. Built in 1904, the school functioned as a public elementary until 1999 and has remained vacant for the last 13 years.
Make It Right and our local partners will convert the school into a LEED Platinum housing and community complex, including 50 affordable rental units for veterans, seniors and people with special needs. Half the housing units will be built in the historic school building; the other half will be new townhome structures built around the school and designed by Kansas City-based BNIM Architects, American Institute of Architects 2011 Firm of the Year.
The Bancroft School redevelopment will also include a community center featuring an auditorium, gymnasium, locker rooms, technology lab, job training center, medical clinic, grocery store and other retail space, along with community gardens, a playground, walking trail and police foot patrol office.
Access to these resources will be available to all 30,000 residents of the neighborhood, resulting in a healthier, safer community. Make It Right hopes this redevelopment will catalyze additional reinvestment in the community.
Make It Right is partnering with Neighborhood Housing Services, a local non-profit, to manage the facilities and rental units when construction is finished.